Franco Gonzalez on MyStory Marketing

by Franco on January 20, 2010

An important part of your sales/marketing process has to deal in helping people build a relationship and TRUST in you, your system and/or training so that they can WANT to do business with you. We do that with a “Who Is” page or “MyStory” style marketing and it’s very simple:

We used to create “WhoIs” or “MyStory” pages using static websites.

These days you don’t need them. There are much easier ways to get the job done. You can simply invite prospects to “get to know you better” on your free facebook profile, or your blog, youtube channel, myspace page etc.

The medium does not matter as much as HAVING a public place for your prospects to go where they can “meet you” as a person. They can put a face, voice and “story” the the name. They can see you interacting with others in your network on facebook, and they can “meet” your family on photos etc.

This is a tremendous tool to help you 24 hours a day in taking a cold, skeptical (often cynical) lead and turning it into a prospect, then a well informed potential customer and business partner simply by combining your email follow up strategy with invitations to get to know you on social networking sites, or your blog and youtube channel etc.

Franco, but do I HAVE to do this? Can’t I just advertise and drive leads direct to my marketing system and have it close sales?

Yes. Of course you can. But you won’t make as many sales and your marketing pipeline will be a lot slower.

EVERYONE has a “mystory” tool. If it’s not online, then most likely it’s the phone. Or a live lunch meeting etc.

Using the leverage of the internet for this purpose is just a “no-brainer” since the net NEVER sleeps. Facebook and other tools are free and easy to use. And your prospect won’t be JUST meeting in person with YOU, where there can still be skepticism, but online leveraging social media, they can see you as you interact with other people in your network, they can see you relate with past customers, family, friends, partners etc.

The “secret” is that social media, having gone mainstream, has now made it possible to “warm up” your cold market leads in RECORD TIME and it has increased the amount of sales generated and also the SPEED at which new sales are made.

MyStory Marketing is a VERY useful and valuable tool to put in use in your own marketing system.

For more detailed information and training on the step by steps in HOW to put together an effective “MyStory” style marketing strategy simply grab our Simple Freedom Coaching where that is part of what we teach:

http://www.SimplePostcardLeverage.com

Or join me in any of my primary programs and you get that system and coaching free:

http://www.GoldenResiduals.com

And/or

http://Private.SimpleCashflowSystems.com

The Power of having your own “My Story” page.

1. Build a List
2. Build a Relationsip With Your List
3. Market To Your List

We covered the importance of having access to
Personal Development, Internet Marketing and Social Marketing
information to share with others to attract them into your marketing
funnel (lead capture page and autoresponder).

Today we’ll cover how to begin building relationships and
branding your name consistently and being “top of mind” to
your prospects as they think about internet marketing…

You want to position yourself as THE person with the
information and helping hand when your prospects begin
to ponder the possibilities about internet marketing.

You want them to feel like “they’re getting to know you” and you
do that with what we call a “My Story” page.

This is a simple page or site on the internet designed to tell
your story, share your pictures and maybe some videos so that
you can refer people here in your emails and they can “get to know you”
and see who you are and what you’re about.

This is critical to building trust and relationships.

We used to have to build separate websites to do this and
that cost money but these days you have great free tools
that make this fast and easy:

1. Facebook
2. Twitter
3. YouTube
4. Personal Blogs (<--- Highly Recommended) You can get your own personally branded wordpress blog here: http://www.CustomPowerSites.com

Every option above is free (personal blog can be free
or custom blog ( I recommend) is a reasonable investment)
and simple to use.

Simply visit my sites and you’ll have a guide as to how to set
them up, what to say in your profiles etc…

The main items that people are interested and attracted to are:

1. Pictures and Videos
With sites such as http://www.Slide.com and http://www.Flickr.com
and http://www.Facebook.com sharing and presenting your albums
is now SUPER easy. Sites like http://www.YouTube.com allow you
to upload, store and share your videos.

2. Your Story: These sites are all about you being authentic and
letting people know who you are, what you’re about, what and who
you’re looking for. And always manage to sprinkle in some free
training tips that you learn from me and you’ll have a site that
builds relationship AND trains your new friends for you.

People want to know they are dealing with someone that
is sincere about helping them learn and grow. And they
want to know you’re just a real, and normal person.

This is a POWERFUL part of internet marketing and you
should visit those social networking links above and begin
the work of setting up your simple profiles and telling your
story…

Leverage.

Those simple social networking sites can be working
24 hours a day in helping you meet new people and
build relationships and they do it completely free of charge.

Do NOT use them to blatantly “pitch” your deal!!!

That is a fatal mistake most inexperienced people make.
Don’t turn people off by acting like a cheap used car salesman!

In future trainings I’ll show you how powerful those same
sites are for actually building you a targeted list of followers
without you spending ONE RED CENT!

But today I want to give you a free training session
that will help you grow in your journey as an entrepreneur…

Let’s talk about just how powerful this arena really is today:

Why?

Simple…more wealth is being created right now within technology
than ANY other sector of the world hands down. Just think about
which companies have been on the front page of newspapers or
magazines for how much success they have had recently.

Google, YouTube, Facebook, Twitter and HUNDREDS of
other sites people don’t even hear about are literally creating
BILLIONS of dollars quicker than just about any companies
that have ever existed before.

YouTube broke RECORDS when it went from $0 to $1.65 Billion
with a capital B in only a year and a half. Mark Zuckerberg of
Facebook just became the world’s youngest BILLIONAIRE at
age 23. And more stories like these are being created on a daily basis.

But what most people don’t know is that there are a lot more
people creating wealth within technology than just the poster boys.

Last year alone there were over 1,000 brand new millionaires that were
created on the internet. In fact, there are are some powerfully simple
ways that everyday people are plugging in to start creating more wealth
for themselves working completely from home and needing nothing
more than the computer you’re using right now.

In this report, I’m going to begin to open your eyes to those
possibilities, and share with you what I know best about how
to start doing it.

You see, wealth creation is a multi part job in my perspective.

I KNOW that no matter what medium you are creating wealth in…
your MINDSET is always going to play a crucial role. That’s why
I see so many successful people who focus on developing
THEMSELVES before they focus solely on creating wealth.

And the reason why is, when you focus on Learning and Growing
as a human being and entrepreneur first…it becomes so much easier
to take the action steps you need to create the wealth later on.

But if you are struggling with lots of limiting beliefs, or negative
emotions, or destructive attitudes and thoughts…then how are you
going to BELIEVE in yourself enough to go out and pursue your
visions in life.

It takes a STRONG person to go after their goals and dreams…and
that’s why I advise all my new partners and clients to first focus on
becoming STRONG. Then we can focus on the specific action steps
you need to take to create wealth.

So what are some of those action steps? Well, it’s actually simpler
than most people think to start earning a full time income online.

There are only 3 things success online comes down to:

1. Traffic

2. Relationships.

3. Conversions

When you learn how to generate traffic to any website you choose…
you can literally manifest eager prospects and buyers for whatever you’re
offering on a consistent basis.

When you learn how to ‘Convert’ those prospects into customers,
business partners, or whatever else you want…you can literally
create money consistently.

That 3 part combo is how EVERY SINGLE website
online makes its money. Traffic and conversion.

The neat thing is, there are a variety of things you can
promote, or businesses you can build, where those two key fundamentals
come into play. Take me for example, I am building a business right
now that pays me VERY lucrative commissions on all the sales I
make, and business partners I bring in.

And this is NOT like the old school ML.M days you might know about
already. This isn’t me chasing around friends and family, or doing
anything like that trying to get people interested in my business.

This is me using REAL internet marketing principles to grow my
business like a science and build huge income streams because of it.

For me, I just CAN’T take seriously the idea of working on
ANYTHING that has an income ceiling.

If the work and energy I invest into a project can not earn
an ever increasing potential return…then I can’t invest time
on that project for any amount of time.

What I LOVE about what I do now…is that there is literally
NO income ceiling. The work I put in has the potential to pay
me an ever increasing amount…with no preset limitations.

That’s what’s so beautiful about running your own business and
being an entrepreneur. And that’s what I can show you more about
today.

You see, when you decide you want MORE for
yourself by going after your goals in life…there are specific action
steps you can take everyday to make that happen.

When you have a coach, a mentor, and a trainer to guide you along
each step of the way… it can save you THOUSANDS of dollars in
time, energy, and mistakes that you would make trying to figure this
all out on your own. That’s why it’s so important to have someone
who can walk you through the whole process, and really be your
guide to success.

If this is something that interests you {!firstname}, then your next
step is really simple. Just register for a complete tour of our team’s
business system and then get on the phone and call me. I’m here
to help you drastically cut or eliminate any learning curves:

http://www.GoldenResiduals.com
http://Private.SimpleCashflowSystems.com

Join in any one of those and receive free my Private Coaching + Training Center +
List Building and Marketing System here:

http://www.SimplePostcardLeverage.com

When you learn the advertising and marketing skills that we can
teach you about growing a successful business…you can make an
ENORMOUS amount of money with those programs above.

In fact, it’s shocking how easy it is to make $30,000 a month in this
industry once you have the PRINCIPLES down pat. But I can promise
you this, when you learn how to REALLY excel as your own entrepreneur,
it’s easier for you to make $30k a month than it is for most people to
make $3k. And I witness that with my own eyes every day.

But instead of getting you all emotional about some big ticket
opportunity before you’re really ready to promote one… it’s important
to learn how to crawl before you walk…

So here’s what I want you to do. I want you to check out the websites below:

http://www.GoldenResiduals.com
http://Private.SimpleCashflowSystems.com

Review the special report and recorded call info there and
if you like what you see and hear, then call me or email me
and I’ll tell you how you can build it and multiple streams
of income with my Simple Freedom System which I will give
you free here: http://www.SimplePostcardLeverage.com

And if you have any questions or you’re ready for a free
consultation about how you can start creating more cash flow
in your spare time, then you can reach me here:

(760) 271-2810.

I am here to help train you, and guide you to solid information and
tactics that work.

I hope you enjoyed the information today {!firstname}, and we’ll be
speaking in a bit!

All the best,

Franco Gonzalez
http://www.GoldenResiduals.com
http://Private.SimpleCashflowSystems.com
(760) 271-2810

P.S. It’s not hard to get results from home.
It takes a system that converts, and mentors that
guide you step by step… I’d start right here and
learn the basic fundamentals of how to do this
correctly:

http://www.TheMillionMindMarch.com

P.P.S. And contact me with any questions. You fan find me on Facebook here:

http://www.Facebook.com/franco.gonzalez
http://www.FrancoFanPage.com

And on YouTube here:
http://www.YouTube.com/globalflow

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