Anthony Morrison: Insider’s Review

First off, I want to let you know that this Anthony Morrison review is going to be one of the most unique reviews you’re going to find about the Anthony Morrison and his company online.

And I’ll tell you why…

Few people on the planet can really speak from the vantage point that I can about the good, the bad, the ugly, and whether or not the Anthony Morrison opportunity is a scam. (You’ll learn more about that in one second)

You know, there are TONS of people on the Internet who really have no clue what they are talking about when it comes to reviewing most “make money online” opportunities. Some people have very limited knowledge of the products, some people have very limited knowledge of the opportunity, and some people just have very limited knowledge period.

I think that when you’re doing your due diligence about the real INTEGRITY, EFFICACY, and LEGITIMACY of the Anthony Morrison product and “make money online” opportunity… you have to be very careful about who’s perspectives you really value.

The only reason I’m giving this warning before I dive right in and begin exploring the truth about whether Anthony Morrison is a scam, detailing all I know about the product, and teaching you some ‘Insider Secrets’ many of the top income earners in this or any other opportunity/company don’t dare reveal…

…Is because I’ve seen MANY people make terrible decisions in this industry based on mis-information, and mis-perception of other people. Decisions, that cost them a LOT of money, or waste their time.

So here’s what we’re going to cover in detail today in this Anthony Morrison Review

The first thing I’m going to share with you is my personal experience with the Anthony Morrison infomercial and product opportunity. I have been reviewing his teaching for some time now, and I also have some people VERY close to me who have been on the inside of the Anthony Morrison opportunity for some time now as well.

I’ll be able to share with you ALL I know about it, and tell you the TRUTH about what I’ve found from using their product and “training”.

The second thing we’ll discuss is the TRUTH about the Anthony Morrison business opportunity. You see, this company has been getting lots of buzz in the industry because of their

expensive infomercial, yet SELDOM have the true facts of how to be successful in Anthony Morrison’s business model been exposed and even ‘DEEPER’ knowledge and wisdom shed

about what it takes to become a top income earner in this or any opportunity/company.

Lastly, I will give you some SHARP pros and cons of joining the company, where I see the pitfalls potentially being, and give you the NEED TO KNOW information about joining if

you’re considering signing up and buying this book.

But first, you might be asking:

“Who is Franco Gonzalez that I’m reading right now, and why should I value his perspective and opinion on Anthony Morrison at all?”

And that’s a GREAT question that you deserve a GREAT answer to.

And here’s what I’m going to say very shortly because this article is not about me, it’s about YOU finding the answers you need when researching Anthony Morrison online.

However, the reason why I’m going to ask you to take what I’m sharing about Anthony Morrison VERY seriously, is because I have experienced things in this industry that most people NEVER will and have been able to view this entire company from a different vantage point.

The Vantage Point of Being Behind The Scenes In The Anthony Morrison Business Model…

My story basically goes like this. 17 years ago I was introduced into the home based business industry. I failed MISERABLY in the first company I joined… even though I BELIEVED in the company so much.

I believed in the “make money from home” industry and online marketing so much. I KNEW it held something for me, and was a true “American Dream” type opportunity to really make it big in this country starting from absolutely nothing.

I new it worked deep inside and had a burning desire to make it happen. So… I signed up in my first company and WENT to town… only to struggle, suffer, and experience much hardship.

However, this is when most people in home based business, even the Anthony Morrison opportunity QUIT. They run the other way wanting to blame the business model, blame the product, or blame Anthony Morrison and leaders of the company…

And as much as I wanted to do that… there was something inside me that was just SMARTER than that, and I realized that people who blame others for whatever they are experiencing, and whatever results they have in life… are very BROKEn people.

They are BROKEn spiritually, mentally, physically, and often times financially as well.

I refused to accept that. So what I did was I started SEEKING SOLUTIONS to the problems I was facing in my life.

That might be why you are here right now. You might be experiencing health problems, or financial problems, or you just WANT something more for yourself… who knows. But I can guarantee you’re reading this right now because you have some problem that Anthony Morrison and his product or opportunity could help you solve.

In any case, I later realized this is a MAJOR characteristic and trait of successful people. Remember this…

“Successful People Solve Problems”

It’s that simple. Successful people solve problems in life. No matter what the problems are… successful people do not stop until they solve them.

So at a young age, I turned my attention toward the Internet looking for the answers as to why I was broke, struggling, failing in my home based online marketing business.

A LOT transpired in the last few years. Lets suffice it to say that SINCE THAT DAY of being a young kid with no knowledge of success, no clue what I was going to do with my life…

All I had going for me was that I was full of PASSION & HEART… I have since turned into someone completely DIFFERENT than who I was just a few short years ago. (I’ll explain more about how you NEED to do this if you want to be successful in life in one minute)

Now, at the age of 38 I am a six-figure earner annually in the online marketing industry and the home based business arena. I am one of the top income earners in the company and business model I am a part of. And I actually run one of the best online network marketing training companies in the industry… ( You can google my name: Franco Gonzalez and just see what you find)

And I’ve basically done all this in the last few years.

So honestly, the American Dream, whatever the heck that means to you, is NOT dead.

To me, it just stands for PASSION, INSPIRATION, and endless possibilities. And my life has been a direct example of how all of this is still possible for any of us. How many young or old people do you know who are successful building their home business? That’s what I thought… and here’s how it relates to Anthony Morrison so much.

I have been able to observe the Anthony Morrison opportunity from the INSIDE, having direct connections with lots of top leaders and connections in the company, and I can tell you there are a few things you NEED to know about Anthony Morrison if you’re even thinking about joining this company or buying their book.

Lets start with the Anthony Morrison Book:

Anthony Morrison sells a book during an infomercial late at night. Their signature product is the book that supposedly teaches you everything you need to know about making a lot of money on the internet.

The second part of their products are something you have not experienced yet unless you’ve called to order the $20 book. It is a collection of higher priced “coaching” and “tools” and special “resources” that you seemingly can’t live without “if you are serious” about success.

Now, I don’t have a problem with the business model itself.

It’s called a “Funded Proposal” in which you are basically paying for his infomercial by buying a book on the front end of the sales process with a small price tag.

Essentially you are paying Anthony Morrison to become his sales lead.

And the content in the book, is not really what was presented to me as the source of “major” ideas and resources on how to make money from home on the internet. It basically talked about some fairly simple and common methods that are available for free just about anywhere on the internet where you can get free internet marketing training.

The real “angle” of the book is in pitching you to buy products and services inside of his “back end sales funnel” in which you find offers for expensive coaching, tools and other advertising information and “training” – but at that point, you basically have to do it all yourself if you really want to implement what you’re taught.

This is where people find themselves in a never ending spiral where they continue to buy and buy and buy these “secrets” from the “Guru” – but never really get the chance to implement anything in a meaningful way.

They then AGGRESSIVELY pitch you into a seminar and at the seminar they again aggressively attempt to sell you on a “system” for advertising on google adwords to send traffic to credit card companies, which is one of the most FIERCELY competitive markets to even attempt to work in. If you do not know EXACTLY what you’re doing and have DEEP pockets to buy traffic in that niche… listen really close here:

YOU WILL BE FINANCIALLY SLAUGHTERED!

You will be fleeced by google who will TAX YOU DEEPLY for your marketing ignorance…

Then by your competition who will out market you like you can’t imagine.

When you go to one of his seminars, you soon find out that you have to pay $3995.00 for a system to buy adwords online to generate leads for credit card companies. And you are told you have to buy into the system then and there – you aren’t given a few days to think about it. This is typical of scams that employ high pressure sales tactics.

It’s abolutely obscene to me that any marketing “guru” would teach completely clueless newbie marketers to begin their marketing “business” by competing on adwords and playing in the credit card company market. That is NOT the place for a new inexperienced marketer to start.

Please watch out for this tactic and just know that you’re sitting inside Anthony Morrison and his selling machine. Be intelligent and compare the information you are being offered with other online based home business systems that are available for you.

I can only speak for myself, and I think one of the main problems in this industry is many people trying to tell others NOT to experience things for themselves.

I know people who LOVE the Anthony Morrison book, I know people who think it’s completely useless. I know people who say it was of value to them, and I know people who never did a darn thing with it and thought it was a waste of money.

The bottom line is… YOU can be the only one to really determine that based on your own experiences. I recommend everyone experience things for themselves to really find out if it has TRUE value for them or it doesn’t. Who else can really determine that for us in all honesty?

Here is what I WILL say however… one of the major problems I’ve found with the Anthony Morrison opportunity and others like it is the PRICE of the products on the back end after you buy the book, and I will touch upon this later in the article as it’s one of the big things I think Anthony Morrison researchers need to watch out for in the future of building their businesses.

However, when it comes to creating information products and sales systems… Anthony Morrison really does have some great ideas and a model you can reverse engineer and learn from. They are more expensive then a lot of versions of information marketers or other things you can get on the market… but you have to weigh the good and the bad and be the one to determine what it is you really want.

Let’s talk about the Anthony Morrison income opportunity because I know many people reading this article are quite interested in hearing what I have to say about this.

First off, I’m going to say I have A LOT of respect for the Anthony Morrison. They have really done great marketing in the industry…

That is no small feat, and you HAVE to give credit where credit is due. Clearly there are A LOT of talented marketers in the Anthony Morrison company, and a fantastic management team to be able to do what they do in the late night infomercial market.

With that being said… I’m going to share MANY things about the Anthony Morrison opportunity right now that you probably ARE NOT hearing from leaders in the company, or on Anthony Morrison books and sales materials.

First off… Becoming a millionaire in the Anthony Morrison business model or just being extremely successful in this opportunity is NOT as easy as some make it out to be. And this a HUGE, ridiculous, mis-conception that most people have, of thinking Anthony Morrison or other internet marketing “make money online” companies are like some ‘Lottery Ticket’. This is one of the biggest reasons for failure in our industry.

People join thinking they’re just going to ‘Hit it Big’ somehow, and win the lottery… then they realize they actually have to BUILD A BUSINESS, and learn an entirely new set of skills. Once they realize that it takes some persistence, they run for the hills.

Those are what I like to call the ‘Never Had A Chance’ People. And unfortunately, that is most people.

Most people are just plain not cut out to be entrepreneurs and be successful. They are too conditioned by the day to day living stuff, too satisfied with their secure jobs, and never having to COMPLETELY challenge themselves and throw their butts out on a ledge to ‘Dive’ into the world of being an entrepreneur.

ANTHONY MORRISON IS NOT A LOTTERY TICKET

It is no where close to being a lottery ticket. In fact, the only thing it has in common with being a lottery ticket is that the people who try to just passively “play” will not succeed.

Internet marketing is not about PLAYING… it’s about GROWING.

The Anthony Morrison opportunity is not about you going out and “getting on google” and “sending traffic” to fortune 100 companies. That’s LUDICROUS. That is one of the most competitive marketing models on the planet today and there are MULTI-MILLION DOLLAR marketing FIRMS competing in that arena. The new guy with a $20 book and some Anthony Morrison “training” doesn’t stand a chance.

Let’s be honest here. If it was THAT easy it’s EXACTLY what Anthony Morrison would still be doing. But he is not. Instead he’s built a marketing “FUNNEL” to sell you all kinds of information on “HOW YOU CAN DO IT” – That is where he makes his money. Not on actually DOING what he’s “teaching” you how to do. Just be aware, IF integrity matters much to you this has to be considered. The “preaching” is pretty inconsistent that you’ll be fed when compared with the REALITY.

That is a bunch of crap the top leaders in Anthony Morrison feed their “students” or organizations… because it’s what MAKES THEM the most money.

RULE #1: Anthony Morrison and the top leaders are going to teach you how to build THEIR business and THEIR company… they’re not going to teach you how to BRAND YOURSELF and build your own assets.

I’m going to let you in on a little secret in the Anthony Morrison opportunity & company…

The vast majority of what people are told to do to succeed in this industry is a CROP OF CRAP. It is mostly useless rubbish, that serves only one purpose. To have an average person go out there and recruit 2.1 people, sign up some customers, and basically leave it at that.

These companies like Anthony Morrison basically look at most distributors like they’re IDIOTS, and want to provide the most basic, childish, lame “Outlines” for how people can be successful you could imagine.

They’ll tell you that all you have to do to get started is contact uncle bob, and aunt Mary, and sign up 3 people, and then they get 3, and on and on. But in reality… how many real businesses do you know that were built from calling friends and family members or harassing people in grocery store lines with a 3 foot rule?

Then they will “teach” you to bid on Google “keywords” and post ads all saying pretty much the same as the other 20 ads at exorbitant prices and you’ll lose your shirt “generating your own leads” and MAYBE get them a couple sales. Again, good for them but HORRIBLE for you.

It’s BS. And even the people who DO achieve real success with those tactics, generally have a HUGE skill set before hand. Or, they have a HUGE network.

You see, what the top leaders in Anthony Morrison don’t tell is that they probably had HUGE networks before they joined, or had developed the skill sets of networking, closing, and being an ATTRACTIVE leader at some point in life.

My point is not that Anthony Morrison is bad, or any Home Based Business or Internet Marketing company is bad… because I will tell you right now they AREN’T. My point is just that… YOU NEED TO BE SMART and realistic about what it takes to create amazing success in our world.

Of course Anthony Morrison and many other companies will give you ‘Watered Down’ versions of reality and success… because the truth is the vast majority of people couldn’t handle the Truth! They wouldn’t sign up…

Would you buy from Anthony Morrison if someone told you this?…

“Ok John, All you have to do is spend the next 3 years of your life building a network, developing your communication skills, working your butt off on a daily basis, failing miserably so that you can learn crucial life and business lessons, being challenged in every way you thought possible, and climbing your way up the success ladder one step at a time.”

That’s it man! That’s all you have to do… and then you might be successful.

The truth is… that’s how it works!! And that’s why the people who ARE very successful, understand the ‘Rite Of Passage CODE’ that comes along with that success.

Anyone who has made MILLIONS of dollars from scratch in this industry… understands and RESPECTS what it took to get there. Because while most people in Anthony Morrison will quit long before they ever experience real positive financial results… the people who are making MILLIONS per year in the Anthony Morrison opportunity clearly NEVER STOPPED.

They never gave up. However, there is more to the story that the top Anthony Morrison leaders and company is not going to tell you, and this is where I personally think Anthony Morrison needs to SHAPE UP and get with the times when it comes to empowering their distributors to reach greater heights of success.

The ‘Drive Easy Traffic To A Company’ and ‘Free Easy Search Engine Marketing’ stuff is seriously a JOKE.

I know MANY of the top income earners in models like Anthony Morrison, and almost NONE of them I know got that way through those tactics. Many of them have been utilizing different online marketing strategies under the radar, or have been in the marketing industry for over 15-20 years. (thus they have HUGE networks which is what equates to money in this industry).

Well, the problem is for most people starting out they HAVE no network and no traffic generation skills and they are clueless about what “Direct Response Marketing” means. I certainly know that as a 21 year old kid getting started I had NO network. I knew NO ONE, so how was I supposed to be successful?

And this is where most Anthony Morrison students are dropping the ball, and completely losing out on the MONEY that is contained in the Anthony Morrison model.

In this MODERN DAY AND AGE… you NEED to have an Internet game plan to succeed in business.

The Internet is the most LOW COST way to advertise that has ever existed in human history. It is a MECCA of business. A total convergence of all cultures, all races, all ages, EVERYONE basically in one place.

And the most beautiful part is… when you UNDERSTAND how to put whatever it is you have to offer in front of them, there is literally an ENDLESS amount of money you can make on the Internet. But it does NOT happen how Anthony Morrison teaches in his book! That was just a pitch.

How do you think you got to this page right here? Do you think it’s an accident you’re reading this post right now? No way, Jose! I have STUDIED AND PERFECTED my skills at marketing… and that’s why I’m a TOP TRAINER to leaders in this industry.

I realized very quickly that most Anthony Morrison leaders and other marketers in this industry are just plain STUPID. I don’t mean they as people are stupid, but I mean their ideas about success in this industry are stupid.

I realized that most of the traditional Anthony Morrison training tactics and other marketing training was useless garbage, and wasn’t getting me anywhere. So I CHOSE to develop my skill sets as a MARKETER.

I chose to LEARN how to generate my own leads, to take my business and success in this industry into my OWN hands. And then I went out there and took the most FURIOUS action you’ve ever seen to make my dreams in life come to reality.

If You Want To Experience Your DREAMS, And Live A Life Of Total FREEDOM, Then You Have To Do This Now…

You have got to start developing skill sets in our world that will equate to MONEY in the bank. You have got to start putting yourself at the cutting edge, and developing skills that equal REAL VALUE to other people… and preferably… that give you advantages in life.

You see, most people have no clue how to generate their own leads on the Internet. Most people have no clue how to really BUILD a solid, stable, healthy business like a science. Most Anthony Morrison students are running around like chickens with their heads cut off, not getting ANY real guidance on how to ESCAPE that madness and take true control over their businesses.

This to me is unacceptable. If you want to get somewhere in life, it’s up to you to make it happen. Anthony Morrison students need to educate THEMSELVES on the real principles behind success, lead generation, personal branding & leadership, and many of the other sharp tactics you can use to build STAGGERINGLY huge organizations in this industry.

I have used the Internet exclusively to become a top income earner in 2 separate companies in under 12 months from each other. I would laugh in the face of someone who told me to contact my friends and family or jump blindly into some HYPER competitive and expensive market in google and “drive traffic” as an affiliate marketer… when I could just LASER TARGET specific people on the Internet who are already interested in joining my opportunity or in owning their own home based business.

This is a paradigm shift for most Anthony Morrison students. Unfortunately, most have no clue how to change the situation they are in… and that’s why it’s so important to seek real MENTORS who aren’t afraid to tell the truth.

One of the things that I find a little annoying about marketing companies like Anthony Morrison is the absolutely obscene back end sales pitches they will give you at their seminars. Basically using every “HIGH PRESSURE” seminar “product sale” tactic in the book to scare you into buying a $3995 “system” for pay-per-click advertising to run traffic into one of the most fiercely competitive markets on the planet. And their “target prospect” is the inexperienced marketer. Top Anthony Morrison leaders can’t come out and totally say what they want because of the policies put in place at the top of the company.

In any case, all of this is irrelevant. The truth is, YOU determine what happens to you in life. And you determine how successful or unsuccessful you will be in the Anthony Morrison opportunity.

When you take the attitude of DEVELOPING your own skill sets, of learning how to be at the cutting edge of this industry, and really UNDERSTANDING how to succeed in business from a REAL level and not on the level of ‘Jargon’… then that’s when your life can change.

Finding a TRUE mentor in this industry (and in life) is an EXTREMELY powerful thing, and can truly knock years off your learning curve if you find the right person.

However, before I end this Anthony Morrison review today I want to share some final insights into the company and on success in this industry…

I think the Anthony Morrison opportunity is real IF you connect with a mentor that can truly teach you how to optimize internet marketing. I think the end product they are trying to sell to a new marketer is absolutely NOT the right approach IF they truly care about your results.

However, I think as a new person, or an existing student in the Anthony Morrison model who isn’t experiencing the success they want… you might want to SHIFT your focus off what the company is telling you and begin to look elsewhere to create major changes and results in your life.

Here’s why… a good friend of mine and TOP income earner in a company similar to Anthony Morrison recently left and for a pretty good reason. There was NO leverage in what he was being taught to do. Meaning if HE did not generate a sale on any given day, he did not make money. And he did not have the complete sales funnel set up to profit from his traffic like Anthony Morrison does. Notice Anthony Morrison starts people off with a simple $20 book. The book profit offsets his cost for YOU as a sales lead and then the move to get you to a seminar where they sell you the “big ticket” item and you are still on their follow up database, so they WILL sell you more products, seminars and services later in the process.

This is called PIPELINE SELLING. And he does NOT teach you this. But it’s how he makes his money.

It also means that the MAJORITY of all the cash flow moving through that company is specifically going to Anthony Morrison and not in the success of his students.

I’m not saying it is all bad… clearly companies like Anthony Morrison are very talented. However the way the Anthony Morrison model works is completely focused on making Anthony Morrison more profits, not you.

There really is NO INCENTIVE in doing anything other than being good at SELLING YOU INFORMATION. They don’t get paid to be sure you are SUCCESSFUL YOURSELF and that is critical. It’s better to take those marketing skills and work with highly successful programs where they have the incentive to help you become successful asap.

Take-aways

Again, this is my opinion. It’s Franco Gonzalez being very RAW with you here and giving you the facts about success in this industry. I’m not saying you can’t still make money in the Anthony Morrison model, because you can…

What I’m saying is its harder, and there is not as much to make.

I truthfully think if you learn effective marketing skills and take them to a situation where there is leverage designed for YOU and where the people teaching you have an incentive to get you to be successful, you’d do better.

Personally, I think that the company will suffer some decline over the next few years as wallets tighten and people are less apt to spend the high ongoing prices of the products and basic simple training they will find for free online. As the wake of destruction mounts and more and more new people begin to speak out on how that “training” and “system” generated no results, Anthony Morrison will go away or change his offerings completely. It’s usually what happens in models that are doomed to get horrible results in the real world.

My recommendations for the Anthony Morrison management team and top level leadership in the company is this…

Don’t be so arrogant and short sighted in selling a model to inexperienced people that is almost sure to fail. Instead take your talent and teach people REAL skills in niches that beginning entrepreneurs truly have a chance to succeed in. It’s not a hard shift at all to make.

Personally, I think if Anthony Morrison opened their minds a bit more and adopted a more cutting edge policy towards empowering their distributors with marketing techniques and tactics… as well as put together some GREAT programs in this area… it could be a HUGE boost to the company and invite a resurgence of distributors and talent that might have already left or taken the opportunity off the table.

In any case… I need to end this Anthony Morrison review. It wasn’t my intention to write a novel here but hopefully you got some great value out of this, and had a few ‘Paradigm Shifts’ about what it takes to be successful in this industry.

The most AWESOME people I know, as well as the most successful, are not focused on their ‘Company’, or their company’s product like the Anthony Morrison book and training.

The most successful people I know are focused on GROWING. They are focused on DEVELOPMENT. They are focused on expanding their networking, learning NEW SKILLS, and on their own internal mindset and abundance.

Don’t get caught up in the ‘Rah Rah’ mentality of many marketing companies just like Anthony Morrison. That stuff is all fine and dandy… but it’s meant for entertainment and belief. It’s not meant to show you HOW to be successful.

In order to be successful, you have to be extremely practical. You have to approach success like a science, and want to understand the deeper mechanics behind this industry and If you’re looking for information to go to from here about how to market yourself, develop a HUGE influential network, and make more money in life (the real ways) then I highly suggest you check out my free 7 day bootcamp.

It’s pretty much the raw info on how I’ve made hundreds of thousands from home online without doing ANY of the “traditional” stuff you’ll hear about in Anthony Morrison’s book.