When Selling Promises is Fatal

by Franco on December 2, 2014

Are you selling promises or solutions?

Selling promises and pipe dreams can work for a while,
but if those promises and pipe dreams don’t get delivered…

…it all crumbles…

…and most times people are not in control of actually delivering the promises they get told to sell.

Recipe for disaster.

That’s why I don’t sell them.

Selling solutions to people’s existing problems is a whole different story.

When you identify with a tangible, concrete problem that a person
or group of people are actually experiencing and you focus on serving
them the actual solutions to their problems and help take away their pain…

…you have more control.

It’s something you can actually deliver.

Base your business on that and you’ll actually have a real business,
not a sales hacking job.

My inbox is always full of sales hackers…

…trying to psycho-wrestle me to drop everything I’m doing and
do what THEY want me to do based on their selling me some “big ole promise.”

Entire companies have made the selling of fluffed up undelivered promises
their “marketing plan” and that’s why they continue to have major issues and they fail.

Focus on bringing solutions… it always makes a world of difference to me and many on my team.

Take control.


P.S. And if you’re completely new to
making money online and looking for
a simple way to understand this, click here:

“YES, I’m New. Show me a simple way to get results.”

Nelson Mandela

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