Keeping Your Subscribers Happy

by Franco on February 3, 2008

Every online business has the goal of providing great customer service. Afterall, a satisfied customer is a happy customer. And a happy customer is a returning customer, and is a promoter of your products or services. This could potentially generate more revenue for your business.

As your website grows in popularity, you want to make sure that you create opportunities for your visitors to sign up for your newsletter or email list. List Building is important to the longevity of your Internet business.

Relying only on drop-in sales is not a good business option. Building a loyal customer basis should be your primary goal. Subscribers can quit at anytime, but, knowing that and providing good quality content will keep most subscribers on your list.

With an opt-in list you can email your list whenever you want. Preparing good useful information will keep your waiting for more information from you. You have to be on the alert to keep your subscribers happy and satisfied.

Be creative in your promotional materials. Keep one step ahead of your subscribers. Research the current things people are searching for. Stay one step ahead of your subscribers by having new things and ideas to share with them. Write informational and easily digestible articles. Write an ebook related to your niche and give it away to your subscribers. Use your experience and expertise to help other people by giving away manuals and resource guides to your subscribers. Allow your subscribers to give away your ebook as long as they don’t change the original content and they keep all links intact. This is called .

Offer special discounts for your product to your subscribers list. Offer freebies once in a while. But don’t overdo it. Lots of mail marketers make the fatal mistake of flooding their mailing list with information that is not valuable or has been overused.

Join the Global Mentors Team and use these and other techniques to build your online business.

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