How to “Ride a Trend” on Facebook to Create Traffic and Exposure
The Trend Riding Formula:
- Review your Facebook home page for trending topics.
- Identify a trending topic you can engage on.
- Share the top engagement generating post on that topic.
- Include your own compelling or provocative caption.
- Be sure to have “business relevant” posts on your Facebook.
- Rinse and Repeat. Ride trending topics for traffic.
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